{"id":18390,"date":"2021-07-06T06:40:24","date_gmt":"2021-07-06T06:40:24","guid":{"rendered":"https:\/\/www.satinal.it\/?p=18390"},"modified":"2025-08-18T06:59:49","modified_gmt":"2025-08-18T06:59:49","slug":"i-film-eva-strato-di-satinal-protagonisti-dellinstagram-pavillion-a-cannes","status":"publish","type":"post","link":"https:\/\/www.satinal.it\/it\/i-film-eva-strato-di-satinal-protagonisti-dellinstagram-pavillion-a-cannes\/","title":{"rendered":"I film EVA STRATO\u00ae di Satinal protagonisti dell\u2019Instagram Pavillion a Cannes"},"content":{"rendered":"<h2>Un padiglione di vetro ispirato all&#8217;arcobaleno, l&#8217;ultima opera del designer Ermi\u010ds<\/h2>\n<p>Il <strong>Festival Internazionale della Creativit\u00e0 di Cannes<\/strong> \u00e8 l\u2019evento pi\u00f9 importante per il mondo della pubblicit\u00e0 e della comunicazione a 360\u00b0. In occasione dell\u2019edizione 2019 anche <strong>Satinal<\/strong>, azienda italiana che produce macchinari e intercalari per il vetro di sicurezza, \u00e8 stata coinvolta in un <strong>innovativo progetto artistico<\/strong> e ha potuto contribuire ad una delle attrazioni di maggior successo nella citt\u00e0 simbolo della Costa Azzurra.<\/p>\n<p>Si chiama <strong>\u201cWhere The Rainbow Ends\u201d<\/strong> l\u2019installazione progettata e realizzata da <strong>Germans Ermi\u010ds<\/strong>, artista e designer lettone tra gli esponenti pi\u00f9 innovativi del momento, su commissione di Instagram: si tratta infatti di un <strong>grande cubo technicolor di 50 mq<\/strong>, assemblato nottetempo su una delle principali spiagge di Cannes e che offre ai visitatori un\u2019esperienza olistica e multisensoriale.<\/p>\n<p>&nbsp;<\/p>\n<h3>L&#8217;esterno del cubo di vetro: il film STRATO<sup>\u00ae<\/sup> Extra Chiaro<\/h3>\n<p>Il tema di fondo dell\u2019opera di Ermi\u010ds \u00e8 l\u2019arcobaleno e ci\u00f2 che esso rappresenta, un simbolo di speranza universale e al tempo stesso di affascinante mistero, un invito a scoprire cosa c\u2019\u00e8 alla fine dell\u2019arcobaleno e a protendersi oltre il limite del visibile. Il <strong>padiglione realizzato interamente in vetro<\/strong> \u2013 il materiale prediletto dall\u2019artista per le sue opere \u2013 \u00e8 basato su un\u2019<strong>architettura inclusiva<\/strong>, che spinge a superare le reciproche distanze e differenze per unire la societ\u00e0, invitandola a riunirsi in un luogo che \u00e8 un omaggio alle comunit\u00e0 di minoranza.<\/p>\n<p>L\u2019esterno dell\u2019installazione \u00e8 infatti ispirato all\u2019<strong>effetto prisma dei colori dell\u2019arcobaleno<\/strong>, con la superficie in vetro che rispecchia il meraviglioso paesaggio circostante della Costa Azzurra riflettendo palme, sabbia e mare in un gioco cromatico di grande effetto. Per i <strong>vetri esterni dell\u2019Instagram Pavilion<\/strong>, in collaborazione con la rinomata <strong>vetreria olandese Van Dijken<\/strong>, \u00e8 stato utilizzato <a href=\"https:\/\/www.satinal.it\/it\/portfolio-items\/intercalare-eva-per-vetro-di-sicurezza-strato-extra-chiaro\/\">STRATO<sup>\u00ae<\/sup> Extra Chiaro<\/a>, l\u2019intercalare EVA di Satinal per il vetro di sicurezza che offre <strong>un\u2019eccezionale protezione dai raggi UV<\/strong> \u2013 filtrandone oltre il 99% \u2013 e dagli agenti atmosferici, garantendo al contempo una <strong>trasmissione della luce ottimale<\/strong> grazie all\u2019elevatissima trasparenza.<\/p>\n<p>&nbsp;<\/p>\n<h3>L&#8217;interno dell&#8217;Instagram Pavillon: l&#8217;intercalare STRATO<sup>\u00ae<\/sup> Latte<\/h3>\n<p>Dentro il cubo, invece, il tema dell\u2019arcobaleno \u00e8 stato declinato in maniera diversa: l\u2019ambiente interno si presenta completamente bianco e l\u2019<strong>effetto multicromatico<\/strong> \u00e8 ricreato mediante la proiezione di luci di colori diversi, che rimandano suggestioni visive in grado di colpire e affascinare tutti i sensi dei visitatori. Per ottenere questo risultato i vetri interni dell\u2019installazione sono stati realizzati con <a href=\"https:\/\/www.satinal.it\/it\/portfolio-items\/intercalare-eva-per-vetro-di-sicurezza-strato-latte\/\">STRATO<sup>\u00ae<\/sup> Latte<\/a>, il film EVA della gamma <strong>STRATO<sup>\u00ae<\/sup> Colour di Satinal<\/strong> con effetto \u201cmilky white\u201d, ideato per <strong>dare al vetro una lucidit\u00e0 semicoprente<\/strong>, con trasmissione della luce al 2%, che lascia filtrare le sagome degli oggetti senza creare riflessi sul vetro.<\/p>\n<p>L\u2019eccellenza made in Italy degli <strong>intercalari STRATO<sup>\u00ae<\/sup> di Satinal<\/strong> e la loro straordinaria versatilit\u00e0, unita alla capacit\u00e0 dell\u2019azienda italiana di soddisfare le esigenze dei committenti con soluzioni su misura, hanno contribuito a dare forma a un\u2019idea creativa di assoluto livello e di grande riscontro mediatico, dimostrando l\u2019altissima qualit\u00e0 dei prodotti Satinal per il <strong>vetro anche per applicazioni in campo artistico<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>  [&#8230;]<\/p>\n","protected":false},"author":7,"featured_media":13547,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[840],"tags":[],"class_list":["post-18390","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strato"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>I film EVA STRATO\u00ae di Satinal protagonisti dell\u2019Instagram Pavillion a Cannes<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.satinal.it\/it\/i-film-eva-strato-di-satinal-protagonisti-dellinstagram-pavillion-a-cannes\/\" \/>\n<meta property=\"og:locale\" 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